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    The Friendship That Built a HealthTech Revolution: Inside the Rise of IntelligentDX

    PNN NewsdeskPNN NewsdeskUpdated:01/12/2025 Business 6 Mins Read
    HealthTech
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    Childhood friends Mrunal Bhatt and Ajay Shukla built IntelligentDX, a fast-growing HealthTech company transforming medical billing and workflows with AI-driven innovation.

    New Delhi [India], November 22: Mrunal Bhatt and Ajay Shukla bonded the way childhood friends often do: through shared curiosity, neighborhood adventures, and a sense that the world was bigger than anything adults were willing to admit. Neither could have predicted that decades later, their friendship would become the backbone of one of the fastest-growing HealthTech companies in the United States.

    But some stories begin earlier than we realize.
    And this one began with a dream the boys talked about endlessly when they were just 16: “One day we’ll build something together—something that matters.”

    Today, that dream lives boldly through IntelligentDX, a company reshaping medical billing and clinical workflows with precision AI and empathy-driven technology.

    From Childhood Promise to a Global Mission

    The two friends grew up with different talents and different paths.
    Mrunal was the technology kid—the one breaking gadgets apart, coding early, and dreaming in logic circuits. His career evolved into a mastery of software engineering, robotics, and artificial intelligence.
    Ajay, on the other hand, was drawn to finance, strategy, and organizational thinking, eventually earning a PhD and developing deep business development and operations expertise.

    Their skills diverged. Their bond didn’t.

    Years later, when the pair separately experienced the inefficiencies of healthcare systems in India and the United States, something old sparked again—the teenage dream returned, but now with purpose.

    The healthcare ecosystem was buckling under administrative overload, insurance complexities, and technology that created more friction than relief. Clinics were drowning in outdated EHRs, billing errors, and multi-layered insurance rules. Providers were spending more time wrestling software than caring for patients.

    Instead of accepting this reality, the two friends decided to rebuild it.

    The Birth of IntelligentDX

    In 2022, IntelligentDX began as a small startup with just seven employees. What the company lacked in size, it made up for in clarity: technology must be a helper, not a hurdle.

    Their first major breakthrough was the creation of an AI-augmented EHR and RCM platform that immediately addressed the real pain points of clinics and health systems:

    • Confusing workflows
    • Inconsistent payer rules
    • Redundant documentation
    • Claim denials
    • Operational bottlenecks
    • Poor usability in existing systems

    Within three years, the company grew to over 100 employees, achieving a 15x expansion, 300% year-over-year growth, and winning Prime Insight’s “Company of the Year” in 2025.

    For a young company in a notoriously slow-moving industry, this wasn’t evolution—it was ignition.

    Solving Healthcare’s Hardest Problems With Precision AI

    At the center of IntelligentDX’s rise is a set of AI platforms built not for hype, but for utility.

    1. AI-Driven Pre-Authorization Automation

    The company’s pre-auth engine gathers clinical data, cross-checks payer requirements, validates documentation, and submits requests automatically.
    What once took hours of back-and-forth is reduced to minutes.

    “Pre-auths are one of the biggest operational drains in US healthcare,” Mrunal explains. “We wanted to eliminate that struggle entirely.”

    2. Expert Billing System for Specialty-Specific Accuracy

    This is IntelligentDX’s crown jewel—and the feature reshaping its market presence.

    Their expert system analyzes billing anomalies, auto-corrects claim errors, and learns by continuously monitoring payer feedback. It then generates the exact rules needed for each insurance provider and each clinical specialty.

    The result is unprecedented:
    cleaner claims, faster reimbursement, fewer denials, and dramatically reduced administrative burden.

    Ajay states it plainly:
    “Billing shouldn’t feel like decoding a secret language. Our system makes it clear, accurate, and fair for both sides.”

    3. Cloud EHR + Advanced RCM

    With integrated AI tools, predictive analytics, coding assistance, and intuitive design, the company’s EHR defies the stereotype of healthcare software being clunky or frustrating.

    Why IntelligentDX Took Off in the United States First

    Although its founders are Indian, IntelligentDX grew most rapidly in the US healthcare market, where administrative complexity is unmatched globally.

    The United States spends more on healthcare paperwork than most countries spend on healthcare entirely. And clinics, especially specialty groups, face enormous challenges:

    • Obscure insurance rules
    • Frequent claim denials
    • High staff turnover
    • Long reimbursement cycles
    • Regulatory pressures
    • User-hostile EHR systems

    IntelligentDX stepped directly into this chaos, not to profit from it, but to simplify it.

    By building precise, automated rule sets that align service providers and insurers, the company reduces:

    • Hassle
    • Operational risk
    • Redundant work on both ends

    This tight focus on the US billing and insurance ecosystem helped IntelligentDX stand out in a crowded HealthTech landscape.

    A Friendship That Became a Company Culture

    Inside IntelligentDX, the tone is different. Teams are encouraged to challenge assumptions, move quickly, and above all, stay human.

    The founders’ friendship—rooted in honesty, trust, and decades of shared growth—shapes how the company makes decisions today.

    “Trust is our competitive advantage,” Ajay says. “It’s why we can adapt fast and why our teams feel empowered.”

    Mrunal adds, “Empathy drives everything we build. You can’t fix healthcare without understanding the people working in it.”

    That culture filtered into every corner of the business—customer onboarding, training sessions, feedback loops, design reviews, engineering standups, and even international expansion efforts.

    Scaling With Purpose: What’s Next

    IntelligentDX is now expanding in three directions:

    1. The US Eye Care Market: A sector plagued by outdated systems and high billing complexity.

    2. New Healthcare Verticals: Including orthopedics, radiology, dermatology, and multi-specialty groups.

    3. International Growth: With plans to enter the Eurozone by 2026.

    Development teams are also working on:

    • Digital consent systems
    • Cross-border insurance capabilities
    • Population health prediction tools
    • Next-generation telehealth compliance modules

    The company is building innovation centers designed to bring together clinicians, data scientists, and patient advocacy groups to create regionally nuanced solutions.

    A Legacy Rooted in a Teenage Dream

    At its core, the IntelligentDX story is a reminder of something simple: dreams don’t expire.

    Two kids met.
    Two teenagers imagined a future together.
    Two adults, shaped by different professions and different continents, reunited that dream with purpose.

    And now, they’re transforming healthcare with precision AI, empathy, and an unbreakable friendship.

    Mrunal sums it up:

      “Entrepreneurship is problem-solving. You take the next step, then the next. And suddenly, you’re building something that matters.”

    Ajay adds:

    “We’re here to make healthcare easier for everyone. That’s what drives us, every day.”

    IntelligentDX is not just a HealthTech company.
    It is the living proof of what can happen when childhood trust meets adulthood resolve.

    And this story is still just beginning.

    You can visit us at: https://intelligentdx.com/

    If you have any objection to this press release content, kindly contact pr.error.rectification@gmail.com to notify us. We will respond and rectify the situation in the next 24 hours.

    ai automation AI healthcare EHR healthcare innovation healthtech IntelligentDX medical billing revenue cycle management startup success us healthcare
    PNN Newsdesk

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